Underlines, organisers of Stars Best Shop Awards, announces today that market leaders, The Wacoal Group, Panache and Miraclesuit have stepped forward as key sponsors for this year’s event, now in its 16th year.
The Wacoal Group (Fantasie, Freya, Elomi and Wacoal Lingerie) is a leader in the intimate apparel market both internationally and in the UK and Ireland and is primary sponsor to Stars, bringing the value of its prominence to Stars.
Panache Lingerie (Panache, Panache Sports, Sculptresse and Cleo) is a UK family owned company with over 40 years of experience in larger cupped lingerie and swimwear established in Sheffield and once again a primary sponsor for Stars.
Miraclesuit, leading brand in shapewear and swimwear, represented by Patricia Eve Ltd, continue to back Stars with their exclusive sponsorship of the Body Confidence/Shaping Award.
The Stars event has gained recognition on a national and international level and Pamela Scott, Editor of Underlines, welcomed the return of these 3 important companies. “It is gratifying to see that these brands believe in the value of the Stars event and continue to lend their invaluable support every year. It has become an unmissable date for the lingerie industry. We are also delighted to be welcoming new brands to our supporters’ line-up with the addition of Evelyn & Bobbie, US brand and creator of the world’s most comfortable wirefree smoothing bras and seamless underwear for women of all sizes.”
This year’s event will take place on Thursday 14th November 2024
Stars Underlines Best Shop Awards 