Stars Underlines Best Shop Awards announces today that this year’s event will take place on Thursday 15th November at the exciting new venue of Cafe de Paris in the heart of London’s West End. As the home of cabaret and dining since 1924, the venue has many original features including grand sweeping staircases, glittering chandeliers and a stunning ballroom to provide a unique experience.
These Retail Awards for the underwear, swimwear, nightwear and legwear sectors are organised by the UK’s b2b publication, Underlines Magazine. 2018 marks the 10th edition of the only event in the UK & Ireland aimed at the lingerie, swimwear and legwear industry. Retailers attend from all parts of the UK & Ireland with visitors attending from the USA and Europe.
On February 25th, trade magazine SOUS once again awarded the STERNE der WÄSCHE to the best and most committed lingerie specialist shops and departments in Germany. Over 300 lingerie VIPs met for the 13th edition of the industry Oscars in the magical mirror tent of the Teatro. Owners and representatives of the most important lingerie shops, textile houses and department stores, as well as members of the jury attended the award ceremony, followed by an after-show party in which nominees and award winners celebrated together.
The high-ranking jury of 22 well-known lingerie manufacturers nominated 62 shops in seven categories, and this year for the first time there was also a separate category to include Austria and Switzerland. In addition, two special prizes were awarded this year for an attention-grabbing product presentation, and for the fourth time Lycra chose the winner of the Lycra showcase competition.
The Triaction by Triumph Special Award celebrated its premiere this year and went to the house that had best staged the Triaction brand. The SOUS Manufacturer Award, on the other hand, was decided by the industry: more than 500 lingerie shops and departments cast their votes, honouring the best collections in various categories.
STERNE der WÄSCHE –The Winners 2018
New Stores / New Looks: La Donna Dessous & Gieggi Department Groups: Galeria Kaufhof, Dusseldorf Königsallee Concept Store Big Cups: Curvy Shapes International Stores: Jelmoli (Zürich) & Ittner (Vienna) Clothing stores: Jakob Jost Best Boutique: L. Marie Dessous Flagship Store: Bella Donna Dessous
Champions League (Former winners who won the STERNE again in 2018):
Best brand for spacer bras: Mey, Simone Pérèle Best prints on swimwear: Maryan Mehlhorn Best mix & match programme for sleepwear: Mey Best lingerie collection from G Cup: PrimaDonna Best-selling lingerie collection S / S 2017: Marie Jo Best-selling nightwear collection S / S 2017: Calida Best-selling swimwear collection S/ S 2017: Sunflair
The winners of the Top 100 Best Shops in France competition were announced in a fabulous gala evening in the heart of Paris last January. 270 guests were welcomed into the beautiful Pavillon Cambon Capucines for the third edition of the competition, organised by Intima magazine and hosted by Charlie Clarck.
Once again the jury was made up of the main national and foreign brands in the industry, including the big names in the corsetry, nightwear and loungewear segments, with the new addition of swimwear brands. The jurors worked for six months to choose the 100 best shops among the 334 nominees, recognising exceptional performances in the industry.
Five shops were awarded the coveted Prix d’Excellence: Lingerie Sipp in Logelbach, Le Boudoir in Strasbourg, and Lilou Lingerie in Cholet received the same number of votes, while Rêve Ligne in Rennes won the Special Lingerie Excellence Award, and Lyonnaise boutique Cupidon received the Seaside Special Excellence Award. This year, 5 more boutiques attracted the attention of Intima’s editors with their particularly successful decorations and were each awarded with an Intima’s Coup de Coeur Award – È Così in Compiègne, Opium in Montbrison, Fleur d’Eden in Saint-Malo, Glamour Lingerie in Paris, as well as Milles et Une Excuse in Reims.
The Communication Award was attributed to the store which knew how to make the most of its presence in the TOP 100, Les Dessous de Virginie, in Douai, and the Entrepreneurial Award was attributed to Mrs. Julie Sidiot, owner of three shops in her name on the Reunion Island.
Underlines Magazine, organisers of Stars Best Shop Awards, are thrilled to announce this year’s prestigious winners. Stars Best Shop Awards 2017 in collaboration with headline sponsor, LYCRA® (a trademark of INVISTA), took place last night in Shakespeare’s UnderGlobe, celebrating the best stores, shops and e-commerce sites in the underwear, swimwear and legwear sectors.
A total of 15 awards were presented, with the brand new Industry Hero Award introduced for 2017. And the winners are…
Best Newcomer: Odette
Best Concept Store: Kinari
Large Department/Chain Store: House of Fraser
Independent Department Store: Jarrolds of Norwich
Specialist Etailer: Lingerie Outlet Store
Multi-product Etailer: Bravissimo.com
Legwear Retailer of the Year: Fenwick of Colchester
Personal Touch: Pretty Things of Buckhurst Hill
Reference Shop: Harts of Monmouth
Special Care Recognition Award: Lincoln Bra Lady
Excellence & Outstanding Achievement Award Runner-up: Embrace
Excellence & Outstanding Achievement Award: Belle Femme
Editor’s Choice: Winch & Blatch
Superstar Award: Chantilly of Rochdale
Industry Hero Award – New for 2017: Shaun Moorey, Operations and Finance Manager of Chantelle Lingerie
Supplier of the Year 2017: Wacoal Europe
We would like to thank our Headline Sponsor INVISTA, owner of the LYCRA® fibre brand, for their continuing support and encouragement; new sponsor Lascana for sponsoring the Champagne reception; Melas Hosiery and ITEM m6 for co-sponsoring the Legwear Retailer of the Year Award; Anita for the sponsorship of the Special Care Recognition Award; Wacoal Europe for sponsoring the deluxe photobooth; Eurovet (organisers of Salon International, Mode City and Interfiliere) for sponsoring the special prize draw for a wonderful trip to Paris, and Panache Lingerie for the compere and after Awards entertainment.
We would also like to thank Jackie Upton of Sheen Uncovered who sponsored the brand new Industry Hero Award, as well as DKNY, Lise Charmel, Maidenform and the Fashion Association of Britain (FAB).
Underlines Magazine is delighted to announce a brand new STARS AWARD in 2017: INDUSTRY HERO – The Retailer’s Choice.
This inaugural Award is the original idea of Jackie Upton of Sheen Uncovered, to pay tribute to an unsung industry figure that has been a consistent and reliable support to retail outlets in good times and bad. Sponsored by this leading boutique (themselves an Award Winner), all nominees have been invited to suggest their industry heroes which have been presented to a panel of 4 well-known and established retailers (Sheen Uncovered, Carol’s of Bishop’s Stortford, Chantilly and Guilt Lingerie).
Jackie Upton (Sheen Uncovered)
Georgina Willis (Guilt)
Carol Segal (Carol’s of Bishops Stortford)
Marjorie Thompson (Chantilly)
Underlines is delighted that STARS has been chosen as the stage for this unique accolade, aimed at recognising essential and important but often modest people in our industry. The winner will not be revealed until Thursday 9th November at the Gala Stars Evening.
Underlines Magazine, organisers of Stars Best Shop Awards, are thrilled to announce this year’s finalists. Stars Best Shop Awards 2017 in collaboration with headline sponsor, LYCRA® (a trademark of INVISTA), takes place on Thursday 9th November in Shakespeare’s UnderGlobe with 350 retail and brand guests.
Stars is primarily aimed at recognising the value of specialist and independent shops in these competitive sectors of the market and is now in its 9th season, drawing retailers from every part of the UK and Ireland. Congratulations to the 104 finalists!
Stars’ awards include the Reference Shop Award, Concept Store Award, Personal Touch Award, Best Newcomer Award, Department Store (Standalone), Chain/Department Store, Best E-tailer Award (Multi-product), Best Specialist E-tailer, Legwear Retailer of the Year Award, Special Care Recognition Award, Editor’s Choice, Excellence & Outstanding Achievement Award (decided by public vote) and Supplier of the Year Award. The ultimate award is the SuperStar Award (only for bricks & mortar shops that have been in business for 20 years or more), and for 2017 a brand new award will be announced.
With thanks for the continuing support of our headline sponsor:
Panache Lingerie is the latest big name sponsor to join the line-up for the Stars Underlines Best Shop Awards. This brand established in the early 1980’s is passionate about brand fitting and is working closely with lingerie retailers in their new global marketing campaign, Find Your Fit, which runs until the end of October 2017.
Panache is delighted to support this unique Award ceremony, entirely aimed at retailers, and is sponsoring the evening’s compere and after dinner entertainment.
Lascana is the latest high profile brand sponsoring the Stars Best Shop Awards in 2017. The award winning brand is part of the powerhouse that is the Otto Group (the fifth largest online retailer globally). With over 900 points of sale in Germany, Switzerland and Austria alone, the brand is growing from to strength to strength in the USA and has now been launched into the UK at Dessous London, The London Swim Show and INDX for Spring/Summer 2018.
Represented in the UK by APM Agency (Department Stores and Key Accounts) and Russell Gotkine (Boutiques and Independent Stores), Lascana has already received considerable interest from major retailers. The Lascana product offer is fully comprehensive: lingerie to a G cup, lounge and sleepwear, and an extensive swim collection, as well as an offer from licensed brands – Bench, S.Oliver, Marie Claire, Venice Beach, Buffalo and Sunseeker.
Underlines Magazine, organisers of Stars Underlines Best Shop Awards, would like to remind nominees that the deadline to return their forms is Friday, 1st September 2017. If you have any trouble, please get in touch via starsunderlines@aol.com.
