(Munich 23.07.2023) on the evening of 23rd July the 17th edition of Sterne Best Shop Awards were held for the best speciality shops and department stores. Around 270 guests attended from owners and representatives of shops, textile houses and corporate departments with the Jury members. The event was held in the English Garden in Munich where guests were led through an exciting evening full of surprises.
The brand jury in 2023 was comprised of 21 well-known lingerie, swimwear & nightwear manufacturers to determine the seven categories of retail winners. The winners of the Manufacturers’ Awards are decided by the shops and stores.
THE WINNERS 2023
New Stores/New Looks
Böckmann Lngerie (Ibbenbüren)
Busenfreundin (Gelsenkirchen)
Ernst Stackmann (Buxtehude)
BRA FITTING STUDIOS
Doppel D (Berlin)
FIRST TIME WINNERS
Nominees who won in 2023 for the first time
Textile Houses: Pecht Shoppingwelt (Bad Neustadt an der Saale)
Shops with Boutique Character: Gieggi Dessous (Aalen)
Stores with Flagship Potential: Mohnfeld Moden (Düsseldorf)
Champions League
Former award winners who won again in 2023 in Sterne Best Shop Awards
Textil Houses: Jakob Jost (Grünstadt) and Modehaus Rübsamen (Augsburg)
Shops with Boutique Character: Dessous von Bous (Bad Homburg)
Stores with Flagship Potential: Bella Donna (Müllheim) and Hautnan Dessous (Oberhausen)
SOUS MANUFACTURERS’ AWARDS
Best Brand in Comfortwear Sector: Anita since 1886 and Chantelle
Best NOS Programme in Swimwear Sector: Sunflair
Most fashionable collection in Night and Loungewear Sector: Mey
The event was sponsored by Chantelle, Speidel and The Supreme Group
