Sterne Best Shop Awards

(Munich 23.07.2023) on the evening of 23rd July the 17th edition of Sterne Best Shop Awards were held for the best speciality shops and department stores. Around 270 guests attended from owners and representatives of shops, textile houses and corporate departments with the Jury members. The event was held in the English Garden in Munich where guests were led through an exciting evening full of surprises.

The brand jury in 2023 was comprised of 21 well-known lingerie, swimwear & nightwear manufacturers to determine the seven categories of retail winners. The winners of the Manufacturers’ Awards are decided by the shops and stores.

THE WINNERS 2023

New Stores/New Looks

Böckmann Lngerie (Ibbenbüren)

Busenfreundin (Gelsenkirchen)

Ernst Stackmann (Buxtehude)

BRA FITTING STUDIOS

Doppel D (Berlin)

FIRST TIME WINNERS

Nominees who won in 2023 for the first time

Textile Houses: Pecht Shoppingwelt (Bad Neustadt an der Saale)

Shops with Boutique Character: Gieggi Dessous (Aalen)

Stores with Flagship Potential:  Mohnfeld Moden (Düsseldorf)

Champions League

Former award winners who won again in 2023 in Sterne Best Shop Awards

Textil Houses: Jakob Jost (Grünstadt) and Modehaus Rübsamen (Augsburg)

Shops with Boutique Character: Dessous von Bous (Bad Homburg)

Stores with Flagship Potential: Bella Donna (Müllheim) and Hautnan Dessous (Oberhausen)

SOUS MANUFACTURERS’ AWARDS

Best Brand in Comfortwear Sector: Anita since 1886 and Chantelle

Best NOS Programme in Swimwear Sector: Sunflair

Most fashionable collection in Night and Loungewear Sector: Mey

The event was sponsored by Chantelle, Speidel and The Supreme Group